oneSOURCE is a website that stores important documents for the healthcare industry. They just celebrated their 10th year and were ready to elevate their brand position within the marketplace. Aiming to shift their position from what we do to why we do it. From simply being a “document site” to a leadership role within the healthcare industry. We will build on our dominating position in the hospital and surgery center sterile processing market, while also building more awareness within: Biomed/HTM, Dental and Manufacturer markets.
SERVICES WE PROVIDED
Market Planning & Strategy
Creative & Design
Experiential Design & Implementation
Fully integrated Media Planning & Placement
Social Media Strategy
Tracking & Reporting
While the current logo works, it felt dated to a degree and in many ways, disconnected from the true essence of what oneSOURCE does.
Sterilization is at forefront of what we do and requires immaculate detail. So when the logo contains elements that are uneven, unaligned and whimsical, it begs the question of how detailed are we? The tiniest of details matter in what we do, so they should also matter in how our the entry point to our brand looks too.